We can see why Princess Beatrice really made this flowering dress sell out.

August 8, 2024

Finding the right businesses can be a challenging process because there are so many options available, and it’s very easy for some to lose themselves in the crowd. However, one business has grown significantly over the years and gained a sizable second.

The brand is a devoted customer, has a beautiful decorative dress line, and is still available. It is loved by celebrities and perhaps royalty. Run, do n’t walk.

Princess Beatrice pays surprise visit to West Thornton Primary School in Croydon to join in with story time© PA
During a royal visit in May, Princess Beatrice wore an ALB clothing.

We sat along with the leader, Anne-Louise, who gave us the scoop on all issues ALB.

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Some companies would give anything to get a royal engaged in their designs. Anne-Louise is wonderfully honest about it. ” Princess Beatrice has frequently wore ALB.” She really purchased something from us in 2022, which was very interesting. We are often extremely proud of our total involvement with ALB, which also constantly draws in new viewers. The clothing did offer out”!

The woman is excited about the fact that her clothes are classic pieces that can be worn for a lifetime when she talks about her company. She explains:” ALB is never a trend-led company. We believe in resale sections that people can use over and over again. The client consistently received so many compliments and felt very special while wearing ALB, according to our feedback. Our clients have a place where they can interact, be inspired, and receive support because we have created a sense of community. Through social press, we frequently ask our clients to assist with the design process.

ALB's 'Windsor In Autumn' was worn by Beatrice earlier this month
ALB’s ‘ Windsor In Autumn ‘ was worn by Beatrice in May

Celebrities adore the brand, which ultimately led to the founder changing careers! ” ALB has had the honour of being embraced by a variety of celebrities”, explains Anne-Louise.

Vogue Williams considerably highlighted our company when we first launched it. To keep up with the demand, I had to keep my business role. Our most recent important events have been Frankie Bridge, Molly Mae and of course, Princess Beatrice”.

ALB floral maxi dress
ALB’s products are made in beautiful materials and have a classic quality to them.

These at HELLO!, we are all about the royals. And just like us, Anne-Louise is a huge lover.

Anne Louise Boutique Pop up shop in Covent Garden
There’s now an ALB roll up purchase in Covent Garden

On her best-dressed aristocratic, she mused:” I think they all have quite excellent design but the would be an ALB favourite if we had to select”!

Princess Kate Middleton on June 17, 2022 in Ascot, England. (Photo by Chris Jackson/Getty Images)© Getty
The Princess of Wales is ALB’s ideal customer.

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