Vogue Editors Answer Google’s Most Searched-For Fashion Dilemmas

November 2, 2023
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Can you remember a time before social media? Or before the omnipresent buzz of smart phones? Many of us will, but it can be hard to truly recall what life was like before we could order a Crosstown doughnut to arrive at our doorstep in 30 minutes or spend four hours watching tube girls on TikTok. When it comes to our wardrobes, we’re now just one click away from buying a new winter coat or reading about the exacting parameters of a “cocktail-attire” dress code.

But what are the sartorial dilemmas that most people are searching for right now? We went to the source – aka Google – to discover the hot topics that are cropping up this month. Unsurprisingly, the search results reflect the items of clothing that are capturing the imagination of consumers right now. Some are more trend-led queries, such as “how do I style cargo pants?” or “how do I style leather pants”, while others focus on hard-working classics, such as black leggings or Chelsea boots.

We decided to put our heads together to come up with Vogue’s answers to Google’s most searched-for fashion dilemmas, all of which are, conveniently, perfect outfit solutions for the changeable autumnal weather.

How do I style cargo pants?

Cargo pants have ridden the wave of the Y2K trend over the last couple of years, cropping up everywhere from high-fashion runway shows (Fendi! Coperni! Stella!) to pre-loved sites to high-street stores. They have also become a failsafe staple in the Vogue office.

How you wear them will depend on the vibe you want to create. Of course there’s the full-blown Noughties throwback, often favoured by Gen Z – think crop tops, chain belt and strappy slingbacks. However for those who experienced the trend the first time, embracing a high-low styling approach might be a more appealing option. We’re talking baggy cargos (it’s best to avoid anything too tight) paired with a pinstripe shirt and pointed boots, or more tailored wool cargos styles worn with a white T-shirt and oversized blazer.

For a more casual weekend look, however, we love the idea of combining khaki cargo trousers with this season’s trending rugby shirt (&Daughter’s knitted iteration feels more polished) with Adidas trainers and a colourful bag.

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