Ikea recreates Doja Cat’s Met Gala blanket clothing in the whimsical ad:…

August 13, 2024

Doja Cat’s Met Gala versace is getting some more” Focus” from an unlikely lover: Ikea.

The Grammy-winning actress was spotted leaving the The Mark Hotel in New York City on Monday night while climbing the famed stair with two bath towels, one of which she had on her head and the other as a gown.

At-home critics who watched the pre-gala getting up raised eyebrows and some even inspired the Swedish home goods company, which made their own creations, good costing significantly less than the cotton couture, to reimagine Doja Cat’s ensemble.

As she was photographed attending the 2024 Met Gala, Doja Cat sparked controversy online about her unconventional towel outfit. The Mark Hotel Getty Images

” Have you met the most recent improvement to our product line. Ikea UK scribbled” Introducing the DJA Towel dress” alongside the collection of images that showed a model strutting around an Ikea store while wearing the” Demons” outfit.

In a photo, an printed Ikea model poses in front of a store while propping up a branded cart while wearing stilettos and a striking white bath towel. Attached was a comically large care tag — akin to the” DRESS” label seen on Doja’s shower chic frock — that reads” DÖJA”, alongside a cat icon.

The UK unit of Ikea posted a funny video of the design scurrying through an Ikea storefront, browsing the bathroom, and devouring one of the store’s famous meatballs on TikTok.

Ikea’s naughty post- Met advertising poked enjoyment at Doja Cat’s post- gala look. Instagram/@ikeauk
The model from Ikea was only wearing stilettos and a blanket through the massive business. Instagram/@ikeauk
The so- called blanket “dress” also featured an enormous care label reading” DÖJA”. Instagram/@ikeauk

” POV: You have the Met Gala at 5 p. m. and a meatball dinner at 6 p. m .”, the brand wrote on, which has amassed more than 19, 000 views.

Instagram people were quick to praise the conglomerate’s smart joke online, calling it “brilliant” and “genius”.

” Grant the marketing team a raise”, applauded one man.

” The marketing group works FAST”, another gobsmacked viewers commented.

” Guess it’s a bit cheaper, too”, one person wrote. ( The FREDRIKSJÖN towel on the Ikea site., which the star wore, is$ 50 at. )

” IKEA channeling their internal @dojacat”, joked anyone else.

The Grammy winner teased her engagement with Vetements artistic producer Guram Gvasalia in the days leading up to the Met Gala. WWD via Getty Images
For the Met Gala, Doja Cat chose a plain white shirt, but it was moist and sprayed with locks gel. News

The” Paint the Town Red” singer arrived after weeks of debate about what her Met Gala search would be and times of teaser about her partnership with Vetements.

While some critics criticized her almost naked appearance on the star-studded carpet, she claimed to have donned a white tee for the evening’s” Garden of Time” outfit code because” cotton is the most-used flower” and that she had chosen to wear a “poetic choice.”

The clothing staple, she added, is” typical” and “timeless”.

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